Eric Rosow, CEO of Diameter Health, explains why building the right team is so critical to success, and how do you make it happen.
Eric Rosow, CEO of Diameter Health, explains why building the right team is so critical to success, and how do you make it happen.
Read full article: Connecticut Entrepreneur Talks Technology, Teams, and How He Applies a Concept Called “Swing” to His Business.
How do I start a content audit?
Click here to view the full article: https://ctinnovations.com/item/is-your-content-dusty/
What types of things should I be looking for when performing a content audit?
Read the full article here: https://ctinnovations.com/item/is-your-content-dusty/
Why is a content audit so important?
Read the full article here: https://ctinnovations.com/item/is-your-content-dusty/
What is the number 1 piece of advice for companies that don’t have an HR department?
Laura Burgess, PHRca, SHRM-CP, CHRS, an HR business partner at Murdock Martell shares her number 1 piece of advice for companies that don’t have an HR department.
Check out the full article: How to Deal With HR Issues When You Don’t Have an HR Department
The Realities of Small Business/Large Business Interactions
Strategic partnerships between small and large businesses can be complicated to establish, but once one is place, the benefits for both sides can be tremendous. Deb Santy, director of strategic partnerships at Connecticut Innovations, sat down with representatives from businesses that have been successful in forming a relationship to find out how they made it happen.
You’ll learn:
- Stories about specific partnerships that have been successful
- How the partnerships came about
- How a small business can identify an advocate within a large organization
- How to clearly state your value proposition at the first meeting
- How to identify the value the relationship brings to both parties
- How to prepare for a meeting with a large organization
- How long the process takes
- and more
The Realities of Small Business/Large Business
About the Participants
Jason Bittner
Jason Bittner is the founder and CEO of Triple Helix Corporation, a software and information management company. Before launching the company in 2004, Jason worked for nine years in the aerospace, defense and manufacturing industries, helping to integrate IT technologies with best business practices. He gained a fundamental understanding of the many challenges organizations face in managing, organizing and understanding large volumes of data and provided innovative solutions for analyzing data. Jason has also worked for over 20 years in website design and web applications. You can contact Jason at jason.bittner@3xcorp.com.
Kevin Bouley
Kevin Bouley is president and CEO of Nerac Inc., a global technology and IP advisory research firm, and a co-founder of and advisor to Smpl Bio. In addition to being an information technology thought leader for the Tolland technology corridor, Kevin is an active angel investor, having invested in numerous startups – many co-located with Nerac. Working with UConn’s School of Business, School of Engineering and alumni, as well as the local business community, Kevin aims to bring more business development programs to fruition and connect entrepreneurs with potential investors. You can contact Kevin at kbouley@nerac.com.
Jonathan Hartman
Jonathan Hartman is the global technology partnerships lead for Sikorsky Innovations, the technology development organization of Sikorsky Aircraft Corporation. In this role, Jonathan champions the identification and maturation of game-changing technologies through collaborations with customers and Sikorsky Innovations’ global network of partners. Since joining Sikorsky in 2009, Jonathan’s portfolio has included maturation of future vehicle concepts, next generation energy storage and use, and autonomy-enabled product offerings. You can contact Jonathan at jonathan.hartman@sikorsky.com.
James Lindsay
James Lindsay is co-founder and chief architect at Smpl Bio, a bioinformatics company in Storrs, Connecticut. He is passionate about bioinformatics and entrepreneurship and strives to find the simplest solutions to complex problems in business and bioinformatics. At Smpl Bio he has helped solidify partnerships with large business using voice of the customer campaigns coupled with transparent product development. At the University of Connecticut, he has developed algorithms and tools used in genome assembly, biomarker selection and single-cell genomics. You can contact James at james@smplbio.com.
Deb Santy
Deb Santy is director of strategic partnerships at Connecticut Innovations. In this role, Deb helps innovative Connecticut businesses build stronger and broader relationships with large and small companies as well as Connecticut colleges and universities. These new collaborations enable stakeholders to develop customer and supplier relationships, find sources of talent, and connect with new products, materials and R&D. You can contact Deb at deb.santy@ctinnovations.com.[/cs_text][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” class=”cs-ta-left” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_image type=”none” src=”http://ctinnovations.com/wp-content/uploads/2017/04/backtocontentlibrary.png” alt=”back to content library” link=”true” href=”http://ctinnovations.com/access-content-library/” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=”” class=”back-image”][/cs_column][/cs_row][/cs_section][/cs_content]
How to Use Twitter for B2B
These days, the value of using Twitter for business is not in question. For many B2B companies, the question often is, “How do we do this right?” In this podcast, you’ll learn:
- How to form your Twitter strategy
- How to measure your efforts
- What to post
- and more!
About the Author
Brandon Gearing is a marketing coordinator at Connecticut Innovations where he is responsible for social media management and strategy, content marketing, copywriting for the web and print collateral, copyediting, website maintenance, email marketing, blogging, managing webinars and podcasts and more. You can reach Brandon directly at Brandon.Gearing@ctinnovations.com.
Link to PDF[/cs_text][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” class=”cs-ta-left” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_image type=”none” src=”http://ctinnovations.com/wp-content/uploads/2017/04/backtocontentlibrary.png” alt=”back to content library” link=”true” href=”http://ctinnovations.com/access-content-library/” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=”” class=”back-image”][/cs_column][/cs_row][/cs_section][/cs_content]
Top Five Mistakes Startups Make with Social Media
Top Five Mistakes Startups Make with Social Media
When it comes to social media marketing, how can you get ahead? What mistakes should you avoid? Lauren Carmody of Connecticut Innovations and Chris Rinaldi of ZAG Interactive cover the “Top 5 Mistakes Startups Make with Social Media” to help you answer just that.
About the Presenters
Lauren Carmody is an executive in residence in marketing at Connecticut Innovations, assisting CI and its portfolio companies with marketing and public relations strategy and execution. You can contact her at lauren.carmody@ctinnovations.com.
Christopher Rinaldi
is a digital strategist at ZAG Interactive, an interactive marketing agency in Glastonbury, Connecticut. He helps clients plan and execute digital content. You can contact him at crinaldi@zaginteractive.com.
Link to PDF[/cs_text][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_angle_point=”50″ class=”cs-ta-left” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_image type=”none” src=”http://ctinnovations.com/wp-content/uploads/2017/04/backtocontentlibrary.png” alt=”back to content library” link=”true” href=”http://ctinnovations.com/access-content-library/” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=”” class=”back-image”][/cs_column][/cs_row][/cs_section][/cs_content]